Every project is different, but broadly speaking the production process can be broken down into three phases:
We work with you to learn all about your business and together define what it is you need from video. Some of the questions we might explore are: who is your target audience? What platforms do you want to publish on? What are the key messages you want to communicate? From there we’ll create a video outline and/or detailed script, confirm budgets and arrange any filming dates with you.
AKA ‘filming’. This is the bit most people think of when they talk about creating videos. Our crew will capture all the required footage – such as interviews, event footage or product demonstrations. We might film at your premises, at our studio or at some other locations relevant to the video messages.
Once we’ve captured all the footage we’ll get to work on the edit, crafting the footage into a coherent narrative and adding graphics, titles and music as appropriate. You’ll have a chance to review one or more drafts and give feedback before everything is finalised. An in-depth explanation about all these processes can be found here